Title : Digital Marketing Executive

Job Description

    • Understanding clients need and help in preparation of digital marketing strategy.
    • Plan and execute all web, SEO/SEM/SEA, marketing database, email, social media and display advertising campaigns
    • lead Generation by using social media like LinkedIn , Facebook
    • Design, build and maintain our social media presence
    • Measure and report performance of all digital marketing campaigns, and assess against defined goals
    • Identify trends and insights, and optimize spend and performance based on the insights
    • Brainstorm new and creative growth strategies
    • Plan, execute, and measure experiments and conversion tests
    • PPC
    • Collaborate with internal teams to create landing pages and optimize user experience
    • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
    • Instrument conversion points and optimize user funnels
    • Collaborate with agencies and other vendor partners
    • Content Writing

Title : Content writer for digital marketing

Job Description

    • Understanding clients need and help in preparation of digital marketing strategy.
    • Writes and posts content online; maintains company Web pages and blog(s)
    • Keeps up-to-date with best practices in writing for the web, social media trends, web usability, web design, and business/industry trends
    • Coordinate content creation & publishing of company newsletters (internal or external)
    • Develop creative concepts, storyboards, layouts for sales collateral such as brochures, flyers, and white papers, websites, email campaigns, trade show graphics, press releases, advertisements, and other marketing materials
    • Identify trends and insights, and optimize spend and performance based on the insights
    • Developing creative copy and punchlines, slogans, catchphrases, straplines required for all kinds of marketing collaterals including landing pages, microsites, flyers & brochures.
    • Plan, execute, and measure experiments and conversion tests
    • Producing original, precise, clear and credible content
    • Collaborate with internal teams to create landing pages and optimize user experience
    • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
    • Effectively understand and Interpret Client briefings to conceive, develop and produce effective promotional/ educational campaigns
    • Collaborate with agencies and other vendor partners
    • Content Writing based on domain

Email on : umesh@businesszoomer.com